---
title: "Download: Variable Data Print Infographic"
description: Learn how variable data printing works and how to use your data to create more effective, personalized print campaigns with this free infographic.
---

## Infographic: Printing With Variable Data

![VariableDataPrinting_Thumb-2.jpg](https://www.suttle-straus.com/hs-fs/hubfs/Landing_Pages/LP_Images/VariableDataPrinting_Thumb-2.jpg?width=150&height=270&name=VariableDataPrinting_Thumb-2.jpg)  
Variable Data Printing (VDP) is a form of digital printing in which elements such as text, graphics, and images can be changed from one printed piece to the next using key data points to create a personal experience for the recipient.

How does this work and how can you maximize the data you have to create more effective print marketing campaigns? Using the example of a fictitious ice cream shop, discover the steps necessary to create personalized content for your consumers.

Download this infographic to find out exactly how variable data printing works!

 

### Download Your Free Infographic

![](https://www.franchising.com/track/o_suttlestraus.gif) ![](https://px.ads.linkedin.com/collect/?pid=181026&fmt=gif)

 Cookie Settings

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"description": "Suttle-Straus is a commercial printer and marketing services provider located just outside of Madison, Wisconsin.",
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