Suttle-Straus Receives 6 ADDY Awards From American Advertising Federation


Suttle-Straus is excited to be the recipient of 6 ADDY Awards from the Madison chapter of the American Advertising Federation (AAF). This the 15th year in a row that the Creative team at Suttle-Straus has been recognized.

The ADDY Awards recognizes creative excellence across the country though a three-tier competition that begins with local AAF chapters. It has become the world’s largest advertising competition, with only the best of the best advancing to the national level.

This year Suttle-Straus was also the Creative and Print Sponsor, designing all the print and digital marketing assets for the event.

The Madison chapter of AAF held their awards ceremony the evening of Saturday, February 19, 2022. Suttle-Straus had team members in attendance to receive the awards, which were given either gold, silver or bronze designations.

The following projects won an ADDY:

Gold: AAF Awards Telescoping Invite

This pull-out interactive telescoping invite for the 2021 AAF-Madison American Advertising Awards event featured textured and gloss coatings and mailed in a copper envelope!


Gold: AAF Awards Campaign

Suttle-Straus was the Creative and Print Sponsor for the 2021 AAF-Madison American Advertising Awards. We developed a concept which was executed across print, mail, physical awards and digital assets for web, email and PowerPoint event slides.


Gold: Greater Madison Chamber Legislative Agenda Brochure

Our local Chamber of Commerce chose a rolling fold brochure with a zip strip interactive component to reveal their annual advocacy agenda one theme at a time.


Gold: Metallic Ink Fundraising Invite

This fundraising dinner mail campaign used a unique gate-fold opening and gold metallic ink on the invite and RSVP card to highlight the artwork and importance of the exclusive event.


Silver: Survival Kit Direct Mail Package

This business-to-business lead generation mailer offered a survival kit to busy pharmacy directors dealing with compliance issues. Every lift of a flap revealed a new surprise!


Bronze: Holiday Card

Our 2021 holiday card featured an illustrated turkey poster that tri-folded into a self-mailer with a QR code that activated an Augmented Reality (AR) experience.

View the Suttle-Straus creative portfolio for more examples of creative accomplishments.

Contact us to discuss your next creative project

About the author

Latest posts

Maeghan Nicholson

Maeghan Nicholson

Maeghan is the Director of Marketing at Suttle-Straus. A journalist at heart, she has used her writing skills to develop corporate thought leadership campaigns designed to make business-to-business connections. In her role, she manages all aspects of marketing and advertising, from website updates and content creation to conferences and events.
Loading posts...

Topics: Press Releases, Awards & Recognition