Suttle-Straus is pleased to offer free on-demand webinars to provide best practices, tips, and tools to help viewers be more successful in their work and achieve better results.
GET POSTAGE SAVINGS IN 2025 WITH NEW USPS PROMOTIONS
Discover the five United State Postal Service (USPS) promotions and two add-ons that you can use for your upcoming 2025 mail campaigns to reduce your postage costs.
Using Personalization to Improve Your Annual Appeals
Would you like to learn how using your data can increase your prospect engagement AND increase donor dollars? Learn how you can use personalization to improve your connection with your donors!
SIGNED, SEALED DELIVERED: SAVE POSTAGE WHILE INCREASING YOUR RETURN ON DIRECT MAIL
Learn about the promotions the USPS is offering for non-profit mail campaigns in 2024. We will discuss each promotion individually and how to capture cost savings.
When the saints go Marching in... So Do the donors
We'll review how to transform leadership-level giving societies from transactional to relational. We'll also explore how the dioceses use storytelling, prayer intentions, and other strategies to help their campaigns reach or exceed their goals.
HOW OMNICHANNEL MARKETING CAN DRIVE ROI FOR YOUR BUSINESS
Hear about the benefits of using Omni-channel marketing to overcome modern marketing challenges.
INFORMED DELIVERY - FROM THE MAILBOX TO THE EMAIL INBOX
Get the knowledge necessary to participate in the USPS Informed Delivery promotion and leave with useful tools and resources.
CREATING A NEW APPROACH FOR YOUR NEXT APPEAL CAMPAIGN
We’ll provide advice on how you can elevate your next non-profit annual appeal direct mail campaign.
WORKSHOP 10 NEW BLOG IDEAS IN 30 MINUTES
Companies who post new content frequently and consistently see the best traction in Google traffic. But are you getting "stuck" trying to come up with new content for your company blog?
25 IDEAS FOR FACEBOOK CONTENT IN 25 MINUTES
Spark your imagination when you join the social media team from Suttle-Straus for a fast-paced brainstorming session giving you 25 unique ideas for creating content for Facebook posts.
CONVERT WEBSITE VISITORS INTO LEADS AND REVENUE
In this webinar you can learn how to grab anonymous website visitors, retarget them with direct mail, and return them to convert on abandoned shopping carts, non-profit donation campaigns, or repeat loyalty purchases.
DIOCESAN APPEAL BEST PRACTICES: DESIGN, PERSONALIZE, COLLECT
See real life examples from multiple dioceses on different approaches to their annual appeal campaigns and what works best for them, including design ideas, personalization techniques and collection strategies.
YOUR BACK-TO-BUSINESS OMNICHANNEL MARKETING CAMPAIGN
Learn about 7 technologies you can add on to your direct mail to create one streamlined omnichannel campaign package where all channels play off one another for increased results.
IDEAS FOR BRANDING YOUR WINDOWS, WALLS AND FLOORS
In this presentation the Suttle-Straus Creative Team shares many options for branding windows, walls and floors with custom-printed graphics. We explore ideas and applications for different spaces.
7 TOUCHES 7 WAYS: TIPS FOR SUCCESS IN HIGHER EDUCATION FUNDRAISING
Hear how the University of Wisconsin Foundation effectively communicates with alumni and supporters using comprehensive multi-channel campaigns to fund their non-profit mission.
MAKE YOUR MARKETING POP USING THE 5 SENSES
Engaging your audience through multiple senses ensures your marketing efforts capture the attention of your recipients. Join us to learn 17+ different techniques that involve the senses to make marketing materials more impactful.
USING PERSONALIZATION TO IMPROVE YOUR APPEALS
Data can be used to personalize your appeal campaigns using many variables. Let’s explore how you can use personalization to improve your fundraising results.
IRRESISTIBLE MAIL
Learn the art and science of customer connections. Learn what you can do to improve open rates, plus proven approaches to transform the value of the mail experience for you and your customers!
BOOST YOUR CONSUMER MAIL CAMPAIGNS WITH INFORMED DELIVERY
Learn about how you can use Informed Delivery to improve your direct mail marketing results by giving a multi-channel boost to your ROI.
CORPORATE HOLIDAY CARD HACKS
Hear from our Creative team of graphic designers about how you can take your corporate holiday card from good to great by incorporating techniques that will make it stand out from a stack of boring business greeting cards.
YOUR MARKETING BRILLIANCE – IDENTIFY, JUSTIFY AND VALIDATE THROUGH LEAD TRACKING
Learn how Kennedy Communications uses lead tracking to identify the most successful marketing outlets, justify the marketing plan, and improve the customer journey.
WAYS TO IMPROVE EFFICIENCY AND EFFECTIVENESS OF FUNDRAISING CAMPAIGNS
Based on real-life case study examples from multiple non-profits, this popular session showcased ways to improve the effectiveness and efficiency of an annual appeal campaign.
How to Tell the Right Story for Your Brand
When it comes to making an emotional connection with your customers, nothing means more than a story. Join Sean Mullen, VP and Creative Director of Hiebing, as he walks through the fundamentals of great brand storytelling.
15 Proven Ways to Boost Your Direct Mail Response
Direct mail is alive and well, but what still works in getting your target audience to pay attention, and then, to buy? The best place to start is by looking at what creative approaches and tactics succeed year after year. See market-tested campaigns - straight from the mailbox!
10 Big Ideas to Add Wow to Your Print
Are you feeling uninspired? Get out of your funk with 10 compelling ideas that will help you add a wow-factor to your print! This bold and visual 1-hour presentation showcases the best of digital and conventional print in 10 fun categories.
The Top 10 Mistakes in Direct Mail Design
In this free 30-minute webinar, you can learn the top 10 most common mistakes in mailpiece design that can cause a mailing to be rejected at the USPS. We will discuss each mistake individually and how you can avoid these costly pitfalls.
From Concept to Parish: Managing a Cohesive Campaign
Hear from the Diocese of Madison about how partnering with Suttle-Straus allowed them to consolidate vendors, streamline campaign management, and see increased success.