Promotional Product Ideas to Reach the Consumer at Home

As more of the workforce has adopted a permanent work-from-home arrangement, marketers may get more value out of a promotional product meant for the home instead of the office. Here are some ideas to reach your prospect or client where they spend the most time each week:

PizzaCutters

Pizza is a staple in the American diet. The USDA says that a whopping 93% of Americans have eaten pizza in the last month.

The worlds best pizza cutter® has a patented handle design that features a large imprint area and is easy to hold in the palm of your hand. This style also has the removable stainless steel blade. Cuts pizza, but also other items like quesadillas, sandwiches, salads and cheese. A cheaper alternative could be a plastic pizza cutter with a traditional handle.

KitchenTools

A recent report from Numerator, a company that tracks purchasing data, found that consumers say they now cook at home four out of five weeknights. Promotional items for the kitchen can help keep your brand top of mind.

The 7-piece measuring set includes a 2-cup measuring cup and a lid with straining and pouring options, along with a set of six measuring spoons that can be stored inside.

Extra-large silicone spatulas come in a variety of colors and are mounted on ergo-grip, non-slip white handles. Your logo appears in color next to a convenient hanging hole. They're designed for big-bowl performance, are heat resistant to 500 degrees and dishwasher-safe.

DIYTools

According to a survey by the company Porch, the average American home has nine projects that need to be done, and now more consumers are tackling these kinds of projects themselves.

For the do-it-yourselfer, a tape measure with a level on top can come in handy. A push button return allows the 40-inch ruler to automatically slide back in.

A 18-in-1 stainless steel survival multi-tool will service many needs. It's sized to fit inside a wallet or pocket and display your logo every day. It includes a letter opener, box opener, bottle opener, can opener, ruler, and different sizes of screwdriver heads.

GardenTools

The average home gardener will spend about five hours a week in a garden. Klaviyo reported that from January to mid-May 2020, the monthly average amount spent on home and garden was approximately nine to 21 million dollars!

This 10-inch hand shovel features a durable metal shovel head for digging, with your logo printed on the handle. Canvas work gloves have grip dots on the palm, but a seamless back, so your logo prints cleanly. They come in two sizes (small or large) and are great for using in the garden or community cleanups.

A useful promotional product can be sourced for almost any hobby or daily routine. Let me know details about your customer persona and I can offer ideas to fit their lifestyle!

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Alicia Curtis

Alicia Curtis

Alicia Curtis supports customers in searching and sourcing promotional products. She enjoys finding unique branded items that will stand out and be remembered by recipients. Before joining the Suttle-Straus team, Alicia worked for more than 20 years at American Girl in project management and customer/supplier relations.
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Topics: Promotional Products

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