We recently attended the Henry Stewart DAM conference in New York City and had the opportunity to chat with marketers using Digital Asset Management to organize all their images and collateral. DAM can solve a lot of problems by making assets accessible to all team members in a large company or network, but we uncovered a few challenges that DAM users are experiencing. Here are 7 DAM problems solved by an integration with a Marketing Resource Management platform:
See if your organization could benefit from a marketing resource management by considering these four factors.
From MRMs to DAMs to DMPs, find out what sets these brand management systems apart from one another and which is right for your organization.
Whether using our S4 MRC or another software program where you have several users, it’s important to develop a plan for maintaining your user base.