A Solution for Your 7 DAM (Digital Asset Management) Problems

May 29, 2019

We recently attended the Henry Stewart DAM conference in New York City and had the opportunity to chat with marketers using Digital Asset Management to organize all their images and collateral. DAM can solve a lot of problems by making assets accessible to all team members in a large company or network, but we uncovered a few challenges that DAM users are experiencing. Here are 7 DAM problems solved by an integration with a Marketing Resource Management platform:

Do I really need a marketing resource management (MRM) system?

Jul 7, 2017

/ by Karen M. Wenning

See if your organization could benefit from a marketing resource management by considering these four factors.

Take-Aways from MarTech Conference San Francisco 2017

Jun 6, 2017

/ by Karen M. Wenning

We recently attended the 2017 MarTech Conference in San Francisco. Here are a few things we learned at the exciting intersection of marketing and technology.

Suttle-Straus’ Best of 2016

Jan 3, 2017

/ by Dawn Burke

See what were the most popular Suttle-Straus blog articles, downloads and videos of 2016 in this quick recap.

Examining Brand Management Technologies – Which is Right for You?

Dec 20, 2016

/ by Dawn Burke

From MRMs to DAMs to DMPs, find out what sets these brand management systems apart from one another and which is right for your organization.

Help Franchisees Own Their Market With Local Marketing

Aug 2, 2016

/ by Amy Galabinski

Discover how franchises can be more successful with their local marketing to enhance the customer experience and build stronger brand loyalty.

5 Steps to Making Big Data Work For You

Jul 21, 2016

/ by Dawn Burke

Learn all about big data - what it means, how to get it, and how you can use it to your advantage to enhance your marketing strategy.

Refresh Your Marketing Library with New Collateral

May 24, 2016

/ by Amy Galabinski

Build your marketing library by asking yourself these nine questions to determine what collateral may be missing and what could still be created.

Auditing Your Marketing Collateral – When, How and Why

Apr 26, 2016

/ by Amy Galabinski

Whether your marketing collateral is stored in a network folder or a software system, if it hasn’t been reviewed lately, it may be time for an audit.

Maintaining an Accurate User List in Your Marketing Software

Mar 16, 2016

/ by Amy Galabinski

Whether using our S4 MRC or another software program where you have several users, it’s important to develop a plan for maintaining your user base.